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11 million Brits plan a UK holiday trip for the Easter weekend, bringing a £3.2 billion economic boost.

Getty Images/E+/SolStock

A girl standing in a field of daffodil flowers in Hexham, Northumberland.
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VisitEngland has today, 25 March, announced Pete Chambers from the Coventry Music Museum is the winner of its Tourism Superstar 2024 competition.

VisitBritain/Matthew Miles Video

Pete Chambers Tourism Superstar 2024 winner grapics.
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Week-long celebration of England’s tourism industry fast approaching

VisitEngland

Promotion artwork for English Tourism Week 2024
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VisitEngland has today, Tuesday 5 March, announced that this year’s VisitEngland Awards for Excellence will be held at Rum Warehouse at The Titanic Hotel Liverpool on 5 June.

VisitBritain/Daniela Luquini

Group shot of Gold Award winners at VisitEngland Awards for Excellence 2023.
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Get involved in English Tourism Week with the new toolkit

VisitEngland

Promotion artwork for English Tourism Week 2024
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VisitEngland’s Tourism Superstar 2024 competition has launched today, Monday 19 February, with the public urged to get involved and cast their vote.

A collage of the finalists for Tourism Superstar 2024
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VisitBritain, in partnership with MeetEngland, Meet in Wales, VisitScotland Business Events, and ABPCO (Association of British Professional Congress Organisers) explored the importance of ‘impact beyond the plenary’ at its first Association Conference at the Edinburgh International Conference Centre (EICC).

VisitBritain/Jon Spaull

BTA Chairman Nick de Bois CBE stands behind a podium onstage and speaks to a room of 80 delegates at the VisitBritain Business Events Association Conference
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The VisitBritain Gift Card is now available to purchase on the VisitBritain Shop.

480x288px Leeds.jpg
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Speech by our CEO Patricia Yates at our flagship 'Showcase Britain' event, held at the Old Royal Naval College, Greenwich, welcoming 120 travel buyers and media from 18 countries to promote Britain's outstanding tourism offer.

VisitBritain/Kevin Moran Photography

VisitBritain CEO Patricia Yates giving speech at Showcase Britain 2024
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VisitEngland has today 18 January revealed the 10 superstars to make the shortlist of its annual search to find the unsung hero of England’s tourism industry.

A collage of the finalists for Tourism Superstar 2024
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National tourism agency VisitBritain is gearing up to welcome more than 120 international travel buyers for a series of educational visits across Britain, as part of its flagship ‘Showcase Britain 2024’ trade event.

VisitBritain/Hand Luggage Only

Man walking up a staircase. Painted night sky on ceiling
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VisitBritain publishes inbound tourism forecast for 2024

VisitBritain

VisitBritain 2024 inbound tourism forecast