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VisitEngland

Domestic Bank holiday trip tracker

Find out about the types of overnight and day trips consumers consider taking over the key bank holidays, including motivations and barriers they encounter when planning trips.

Released on:

18 December 2024

Next release:

April 2025

For further information, please contact r[email protected].

Report highlights

Before the 2024 Christmas and New Year period, we found that:

  • 16% of adults in Britain ‘definitely’ planned to take a holiday in the UK over the Christmas and New Year period, which equates to 8.8 million adults in Britain.

  • 13% of adults in Britain ‘definitely’ planned to take a holiday in England over the Christmas and New Year period, which equates to 7.2 million adults in Britain.

View the latest reports

PDF

Christmas and New Year 2024

Published: 18th December 2024

Download (188.22 KB)
PDF

August 2024

Published: 20th August 2024

Download (166.76 KB)
PDF

Easter 2024

Published: 21st March 2024

Download (155.82 KB)
PDF

Christmas and New Year 2023

Published: 20th December 2023

Download (184.57 KB)
PDF

Trip Tracker August 2023 Report

Published: 21st August 2023

Download (150.58 KB)
PDF

Coronation 2023

VisitEngland commissions online omnibus surveys periodically in order to collect data on the number of
GB consumers who plan to take an overnight trip at key times throughout the year.
In this Coronation 2023 edition, the survey was carried out on an online omnibus by the research agency
Kantar, with a representative sample of 1251 adults aged 16 and over in Great Britain.

Download (157.23 KB)
PDF

Easter 2023

VisitEngland commissions online omnibus surveys periodically in order to collect data on the number of GB
consumers who plan to take an overnight trip at key times throughout the year.
In this Easter 2023 edition, the survey was carried out on an online omnibus by the research agency Kantar, with a
representative sample of 1,239 adults aged 16 and over in Great Britain.

Download (150.07 KB)

About the survey

This survey has been running for a number of years and provides insight into trip intentions for bank holiday periods.

Easter, August bank holiday and Christmas mark peak opportunities for domestic tourism. This survey helps us to find out more about who is planning to travel, where they are going, and why.

Shortly before each bank holiday, about 1,200 British adults aged 16 and over are asked if they are taking any overnight trips over the upcoming bank holiday. They are asked if the trip will be in the UK or abroad and whether it is for a holiday, business, or a trip to visit friends and relatives.

Please note: this survey was carried out less frequently during 2020 and 2021 due to COVID-19 travel restrictions. 

In 2022 there were improvements to the questionnaire meaning that it is not recommended to compare at a UK/England level pre and post 2022.